How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 30.06.2025 21:42
Processes
Price
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
People
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Perception
How do you get people to follow your Quora Space?
Good marketing is doing this well.
Product
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Place
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